June 8, 2015
Ever talk to your grandpa about the beer he used to drink back in the day? If so, some of the brands might surprise you. There are a few that are next to impossible to get today. While you’ll find a lot of them in the cheap beer section at your favorite store. It’s the odd thing about beer. The price goes down once it becomes unpopular. The recipe doesn’t change. Only the price does.
There’s not much difference in the typical adjunct lagers of yesterday. These are highly sessional beers that can be knocked back easily. That was the beauty of these mass produced suds. Your grandpa wasn’t out for flavor. He just wanted to knock back a few cold ones. Forget about life’s problems and kick off the weekend in style. Which was the purpose of those beers that he loved so much.
Which of these beers should you run out and try immediately? The first one to come to mind is Stroh’s. This is the beer Detroit was built on. Think about all the muscle cars guys built before drinking this beer. Just imagine a hard day at the auto factory. Then coming home to an ice cold Stroh’s. Don’t expect anything overly amazing with this beer. Though, it’s smoothness will certainly win you over. It can stand toe to toe with any of the other mass produced adjunct lagers out there.
Schaefer is another brand that you’re going to have to try. The good news is, this one is going to be pretty cheap. You should be able to get a twelve pack for what you’d pay for a sixer of craft beer. You’ll be surprised to know this was one of the highest selling beers from 1950 to 1970. Rising to the fifth most drank beer in America at one point. That’s pretty impressive for a beer that might cost you about eight bucks for a twelve pack today.
We’ve saved the best for last. We’re talking about Schlitz. This was the best selling beer in America when your grandpa was swilling down suds. Chances are he knocked back more than a few of these. The truth is, there’s nothing remarkable about this beer. You’re not going to be jumping for joy after discovering this. But, it’ll give you a look into what people were drinking a long time ago. It’s a light refreshing beer that goes great with burgers or pizza. You won’t have to worry about the flavor of the beer competing with your food. Which is why you may find that it pairs better with food than a lot of craft beers.
What should you expect from any one of these beers? Expect them all to be more alike than different. You’re not going to find much of a hop presence, if any. All three use corn as an adjunct. The mouthfeel will be light and watery. They may be difficult to find depending on where you live. The good news is you’re not going to pay a lot for them. In fact, they should be cheaper than other mass produced lagers. You should try these for their historic value. If for nothing else than to know what your grandpa was sipping on back in the day.
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